The Takara Tokyo Mew Mew Mew Ichigo figure stands approximately 270 mm tall and presents Ichigo in a lively, signature magical-girl stance. Her short pink hair is sculpted with dynamic strands and a slight wind-swept flow, complemented by pointed cat-ear accessories atop her head. The sculpt highlights a playful expression with large, expressive green eyes and a confident smile. She wears the iconic pink and white Mew costume with strawberry-themed accents, a flared skirt, ribbon details, thigh-high boots and elegant gloves. Paintwork features soft color gradients, subtle shading on the fabric folds, and glossy highlights on metallic trims. The figure includes a themed base for stable display and translucent effects on hair or costume bits to emphasize movement and magical energy.

Ichigo Momomiya, known as Mew Ichigo, is the central heroine of Tokyo Mew Mew, an ordinary schoolgirl whose life changes after being infused with the DNA of an endangered Iriomote cat. This genetic fusion grants her heightened senses, agility and the ability to transform into the magical warrior Mew Ichigo. Alongside four other girls who carry the traits of different endangered species, she forms the team known as the Mew Mews to defend Earth from alien invaders who corrupt animals into monstrous Chimera creatures. The story follows Ichigo as she learns to balance school life, friendships and her responsibilities as a defender, growing more courageous and compassionate through each encounter. Themes of environmental protection, teamwork and young love are woven into her journey, including her complex feelings for a classmate who becomes an important emotional anchor during her battles and personal growth.