Jewelpet is a Japanese anime series produced by Sanrio and Sega Toys. It centers around magical animals called Jewelpets who use special jewels to perform magic. The story follows their adventures as they interact with humans and work to recover lost Jewelpets and their Jewels. The franchise includes multiple anime adaptations, toys, games, and merchandise, with 'Jewelpet Twinkle☆' being one of its popular variants.