Sanrio Characters - Chum in the Natsukashi Kindergarten line is a compact, chibi-style figure designed to evoke warm memories of childhood. Standing at 110 millimeters tall, the character is rendered in a soft pastel palette with gentle shading that accentuates the round cheeks and oversized, twinkling eyes. The sculpt captures a playful, curious pose that communicates Chum's gentle personality—small hands held in front, a shy smile, and a sweet, approachable silhouette. The finish is smooth with a matte touch that minimizes glare, making the figure feel cozy and collectible. This piece couples retro charm with contemporary styling, perfect for display on a shelf or workstation.

Chum, a friend from the Sanrio world introduced in the Sanrio Characters lineup, grows up in a magical Kindergarten called Natsukashi, where every day is a tiny celebration of curiosity and memory. Chum's days revolve around discovering tiny treasures, exchanging stories with fellow classmates, and keeping a journal of favorite moments. The figure helps fans imagine Chum's daily adventures—finding a lost sticker, sharing a snack with friends, and cheering them on during art class. In the broader Sanrio canon, Chum embodies nostalgia for simpler times while embracing new friendships, making meaningful connections across generations.