The Musaigen no Phantom World Kawakami Mai figure from Aquamarine presents an energetic, dynamic pose that captures her determined personality. The sculpt emphasizes Mai's flowing hair and the movement of her outfit, with crisp pleats, layered fabric, and carefully rendered folds that catch light from multiple angles. Her costume uses a blue- and white-toned color scheme typical for the series, with subtle accents and detailing that reflect her accessory pieces and footwear. The figure stands on a themed base that evokes the Phantom World setting, featuring crystalline motifs and ethereal energy swirls. The paintwork demonstrates clean linework, smooth gradients, and glossy eyes that convey Mai's focus and resolve. Overall, the presentation emphasizes quality craftsmanship, balance, and display presence.

Mai Kawakami is a spirited member of the Phantom World exploration group in Musaigen no Phantom World. She approaches problems with optimism and quick reflexes, often acting as the catalyst that keeps the team moving when the mission grows tense. As a character, Mai balances curiosity with a practical mindset, and her interactions with the series' supernatural phenomena reveal themes of friendship, trust, and personal growth. Throughout the story, she faces unusual phantoms and scenarios that challenge her beliefs about reality and illusion, driving character development for herself and the ensemble. Her relationship with the other students and the mentor figure highlights teamwork and the importance of looking beyond appearances to find the truth behind a mysterious Phantom World. This backstory informs the figure's presence, offering fans a connection to her narrative arc.